
Shane Cracknell
Shane Cracknell joined AWS in 2016 and currently leads the ANZ Growth Team, which is focused on forming and nurturing relationships with customers in the early stages of their journey with AWS as well as supporting small-business customers. Shane's team works closely with AWS's large community of consulting and technology partners to ensure that customers are able to modernise and transform their businesses with AWS technology.
From the author

How leveraging generative AI can increase productivity and drive growth
Generative AI helps retail SMEs deliver personalised eCommerce experiences, improving conversion and retention rates.
Mar 11, 2024