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Why SMEs should declare 2024 ‘Year of the AI Dragon’
Whether your business is micro or medium, there will be countless occasions upon which you would benefit from an image t...
Overcoming a marketing challenge: How the truth, laid bare, can set you free
The campaign not only empowered the client, but also reached out to the wider community of women who have experienced do...
Google to shut down business profiles websites in March
Once your new website is ready, update your Google Business Profile, social media and any other online presence profiles...
Five tips to nail your marketing in 2024
Your unique way of doing things is why someone will choose you - stop trying to 'out-teach' your competition and instead...
Five ways small businesses can set junior marketers up for success
A versatile in-house marketer is like a general practitioner, skillfully diagnosing problems and bringing in the right s...
PR trends for small businesses in 2024
In 2024, expect to see more small businesses homing in on their niche, using tailored messaging to resonate deeply with ...
One-stop shop to GET breaking down the barriers to online purchases of local produce
Many shoppers want to support local businesses and purchase artisan food from purveyors in their community.
How to reach your small-business goals in 2024
Whether the focus is on maximising marketing, improving productivity or grappling with growth, there’s a range of tactic...
Ten myths about SME marketing that could be holding you back from success
With the right mindset and a willingness to learn and adapt, you can achieve remarkable results and drive your small bus...
Video is for small businesses, too
Keeping all your clips as 'stock footage', in the same way as you would your photos, allows you to use relevant clips in...